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01
Scammers often pretend to be the IRS, and people panic when they get a message. Accounting Aid Society needed to explain the real rules in a calm, friendly way. The video had to cover scam warning signs and how to respond to a real letter. It had to stay simple for a broad audience.
02
We told the story through two relatives. Todd gets a suspicious text and calls his cousin Ruby, who has been through it before. Ruby explains the signs of a scam and how the IRS really makes contact. The conversation turns a list of rules into advice from someone you trust.
the story in eight stops
The script follows one phone call from panic to a plan. Here is the path it takes, frame by frame.
pencil first, color second
We storyboarded the script panel by panel before any color went down. Each panel paired a line of narration with a clear action. Pick a panel to compare the sketch with the finished frame.
"If you do get a letter from the IRS, don't panic."
It lands in the mailbox in front of Todd's house.
the finished look
Every frame was designed to keep a stressful topic friendly. Here is a closer look at the finished artwork.
2D Animation · Accounting Aid Society
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We turn important advice into stories people remember.
Every project is unique, so we’ll discuss your goals and provide a transparent customized quotation for your review before production begins.
