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Healthcare & Medical Topics
Our healthcare video production services make clinical, product and patient topics easy to understand. We explain complex medical topics, educate your patients, and promote your medical services.
Let us make is easy for you to create custom educational and promotional videos for your hospital, clinic, healthcare devices, or practice.
TRUSTED BY TOP HEALTHCARE ORGANIZATIONS
Healthcare video production is an effective tool for educating patients, training staff, and promoting your medical services.
Whether you need video production for healthcare marketing, patient education, or medical animation, our team specializes in creating compelling, accurate, and engaging videos tailor-made for the healthcare industry.
From hospitals and clinics to biotech firms and medical device manufacturers, our expertise in healthcare marketing videos ensures your message reaches the right audience with precision and impact.
Improve Patient Understanding: You can use healthcare videos to simplify complex medical concepts with clear, visual storytelling.
Enhance Training & Education: Create highly engaging instructional videos for medical professionals and staff.
Boost Marketing & Brand Awareness: Well-produced videos help attract new patients and partners.
Increase Engagement: Video content has been shown to boost conversions when used on websites, social media, and marketing campaigns.
Here are some of the healthcare companies we’ve partnered with and the videos we’ve produced for them. Healthcare explainers and marketing videos are the perfect tool for educating your patients and promoting your organization across many touch points and digital channels.
We have produced healthcare and public health work for organisations of very different sizes, including Disability Rights Oregon, Dr. Bill by RBC and an MMR vaccine explainer. The formats vary, but the constraints are the same: the content has to be accurate, it has to survive review, and it has to be understood by someone who is not a clinician. Our healthcare animation work covers:
Medical animation explainer videos break down healthcare topics, simplify medical terms, and explain healthcare technologies. These include:
Promote your services with professionally crafted healthcare marketing videos that can be used to:
Tell authentic patient stories that showcase how you helped them and how your organization made an impact on their lives.
Patient video testimonials easily connect with your audience, help develop trust in your organization, and build your brand.
We start by getting clear on your goals, your audience, and what you want the video to accomplish. Then we develop the concept and creative direction that becomes the foundation for the script and the rest of the production.
Our writers get to work, developing a script that matches your intent and speaks to your audience. The right words, emotional triggers, and story structure all play a key role in the success of your message. If the story sucks, animation won’t save it.
With the final video approved, we prepare everything for delivery. You get the final video file plus 10–15 cutdowns and supporting assets designed to help you get more mileage from the video across different channels.
A healthcare video on a landing page gives visitors a faster way to understand a service than a page of text, and it lets you show a process rather than describe it. What it does for conversion depends entirely on the page, the audience and the offer, so we set a measurable goal with you at kickoff rather than promising a percentage.
The pages that perform best pair a short explainer near the top of the page with a clear next step directly beneath it.
For most marketing purposes, shorter is better – around 60 to 90 seconds is ideal for a healthcare explainer video.
This length is usually enough to convey your key message while keeping viewers’ attention.
It’s recommended to stay under 2 minutes in runtime. Only very complex topics or special use cases (such as detailed training modules or demos) would warrant videos longer than about 2–3 minutes, as longer videos risk losing viewer interest.
A 30 to 60 second healthcare video takes about 2 to 3 weeks. A 1 to 2 minute video takes about 4 to 6 weeks. Both assume feedback arrives within a couple of days at each stage.
Healthcare adds a step most industries do not have. Clinical accuracy review and compliance or legal sign-off commonly add one to two weeks on top, and longer when your reviewers are practising clinicians fitting the review around clinic hours. We schedule those windows at kickoff with named reviewers and dates rather than discovering them late.
The fastest way to shorten a healthcare timeline is to consolidate feedback. One combined set of comments from every reviewer moves quicker than five separate opinions arriving across two weeks. If you have a hard launch date, say so at kickoff and we will work backwards from it.
Our healthcare projects start at $3,000 for entry level videos, which higher production value projects do require a flexible budget. The final cost depends on the style, length, and complexity of the topic.
To get an accurate cost for your project, please request a quote.
A healthcare video runs through the same production stages as any animated explainer, with two extra gates built in.
Kickoff and scoping. We agree the audience, the single action you want from viewers, the runtime, and the review chain. Reviewers are named here: clinical, brand, and privacy or legal.
Script. A short first draft, usually 150 to 250 words for a 60 to 90 second video. This goes out for clinical accuracy review before anything is drawn.
Clinical review gate. Your subject matter expert corrects terminology, sequencing and anything that could be read as advice. The corrected script is what everything downstream is built from.
Storyboard and design. Scene-by-scene frames, then illustration in your brand style. Any anatomy, device or interface visual is checked here.
Voiceover, animation and sound. Recorded, animated and mixed in house. Pronunciation of drug, device and procedure names is confirmed before the session, not after it.
Compliance sign-off gate. Your compliance or legal team reviews the near-final cut in context, with on-screen text, disclaimers and captions in place.
Delivery. Final files in the formats your channels need, plus captions and a transcript.
The two gates are what separate a healthcare project from a general one. Skipping them tends to cost more time than they take.
Getting started with a healthcare explainer video is simple. First, reach out to our team with details about your project goals, audience, and budget. We’ll schedule a short discovery call to understand your needs and recommend the best approach.
From there, we’ll prepare a proposal with scope, pricing, and timeline so you know exactly what to expect. Once approved, our healthcare video production process kicks off, from scriptwriting through design and animation, with opportunities for feedback at each stage. This ensures you’re involved throughout and confident in the final video.
Request a free quote to get started
See how we’ve helped other regulated and mission-driven organizations.
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Make complex topics easier to teach and learn.
