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01
Advanced Narratives is an abstract idea. It describes content that uses data, sensors and AI to adapt to each viewer. The concept spans many devices and two ways of watching. The video had to make a future-facing vision feel concrete and easy to follow.
02
We tied the idea to screens people already know. The script moves from a television to a computer, a car and an immersive device. It contrasts lean-back viewing with lean-forward play, where viewers change the story or become a character. Data and AI get simple visuals so each step stays clear.
the idea in eight steps
The script moves from today’s screens to tomorrow’s stories. Here is the path it takes, frame by frame.
pencil first, color second
We storyboarded the script panel by panel before any color went down. Each panel paired a line of narration with a clear action. Pick a panel to compare the sketch with the finished frame.
"This allows audiences to choose between"
A family watches the same content on a big TV, a handheld device and a VR headset.
the finished look
Every frame was designed to make an abstract idea feel tangible. Here is a closer look at the finished artwork.
2D Animation · Warner Brothers
your turn
We turn big ideas into stories people get right away.
Every project is unique, so we’ll discuss your goals and provide a transparent customized quotation for your review before production begins.
