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Case Study

2D Explainer

Room for
the caribou.

A 2D explainer about woodland caribou habitat in Alberta. It shows how aggregate harvesting helps restore the undisturbed forest caribou need to survive.

Client

Upper Hay Regional Forests

Style

2D Animation

Runtime

1:11

meet the woodland caribou

01

The Challenge

Woodland caribou in Alberta are a species at risk. The science behind their habitat is technical. It involves disturbance buffers, seismic lines and harvest planning. The video had to make that clear to a general audience in just over a minute.

02

Our Solution

We started in the forest with caribou, moose and wolves. Each type of disturbance gets its own simple visual. A map then puts the caribou at the center. Side-by-side forests compare traditional and aggregate harvesting. The story ends with trees closing the gap and a caribou walking back in.

the story in eight stops

Restoring the habitat

The script moves from risk to recovery. Here is the path it takes, frame by frame.

Upper Hay Regional Forests final animated frame, panel 1
1

Species at risk

Woodland caribou in Alberta.
Upper Hay Regional Forests final animated frame, panel 3
2

Predators

Wolves, moose and caribou share the forest.
Upper Hay Regional Forests final animated frame, panel 6
3

Disturbance

Harvest blocks and seismic lines.
Upper Hay Regional Forests final animated frame, panel 8
4

The buffer

500 metres around each disturbance.
Upper Hay Regional Forests final animated frame, panel 13
5

The habitat map

Caribou at the center.
Upper Hay Regional Forests final animated frame, panel 14
6

Aggregate harvesting

A new strategy, circled.
Upper Hay Regional Forests final animated frame, panel 16
7

Fewer roads

Logging concentrated in one place.
Upper Hay Regional Forests final animated frame, panel 21
8

Room to thrive

A caribou walks into a restored forest.

pencil first, color second

Video concept & storyboards

We storyboarded the script panel by panel before any color went down. Each panel paired a line of narration with a clear action. Pick a panel to compare the sketch with the finished frame.

Storyboard sketch, panel 13
SketchPanel 13
Final animated frame, panel 13
Final frame8 of 14
Script

"Harvesting strategies are evolving"

Action

A map of the forest with the caribou at the center and disturbances around it.

the finished look

Design & illustrations

Natural forest greens and a calm, documentary feel. Map views and side-by-side scenes make the harvesting strategy easy to compare.

Upper Hay Regional Forests final animated frame, panel 1
The personal chef
Upper Hay Regional Forests final animated frame, panel 2
The personal chef
Upper Hay Regional Forests final animated frame, panel 3
The personal chef
Upper Hay Regional Forests final animated frame, panel 5
The personal chef
Upper Hay Regional Forests final animated frame, panel 6
The personal chef
Upper Hay Regional Forests final animated frame, panel 8
The personal chef
Upper Hay Regional Forests final animated frame, panel 9
The personal chef
Upper Hay Regional Forests final animated frame, panel 13
The personal chef
Upper Hay Regional Forests final animated frame, panel 14
The personal chef
Upper Hay Regional Forests final animated frame, panel 15
The personal chef
Upper Hay Regional Forests final animated frame, panel 16
The personal chef
Upper Hay Regional Forests final animated frame, panel 17
The personal chef
Upper Hay Regional Forests final animated frame, panel 20
The personal chef
Upper Hay Regional Forests final animated frame, panel 21
The personal chef

The final video

2D Animation · Woodland Caribou

your turn

Have science that needs a clear story?

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