YouTube SEO and video marketing have become a dominant marketing strategy for many businesses. Used wisely, your video will become your online sales agent. It’s by far the best way to get attention and engagement on your website. Video websites like YouTube are a great platform to host your video content.
These days, your customers would rather learn about your product by watching an animated explainer video than by reading a long text-y “10 steps” web page. They’d rather watch a whiteboard video than follow an elaborate diagram with boxes and arrows.
But if you’re like many business owners, you’re missing the most valuable benefit of video marketing: ranking in the search engines. You could start by finding out how to make a YouTube video for your business.
Videos are where search engines will find you. The Cisco Visual Networking Index estimates that 82% of traffic will come from video in the next 3 years.
Therefore, your videos need to be ready when search engines come crawling. And that means incorporating YouTube SEO into your website. Here are five ways to make that happen.