CASE STUDY: Blockdaemon
Concept, Create, Deliver
CASE STUDY
The Challenge
Introduce Blockdaemon and clearly articulate what it does and what sets them apart from the competition. Deliver an easy to understand message about the value they provide, and why it is the largest and most reliable blockchain infrastructure in the world.
Our Solution
Create a series of videos, starting with a flagship video that provides an overview of the business. Create additional videos that focus on the company’s main services, its reliable blockchain, and security first approach.
Our Strategy and Production Process
#1: Discovery & Script Writing
We collaborated with the Blockdaemon marketing team to develop creative concepts for a series of three motion graphics videos. After a project kickoff call, we gathered the content necessary and started off with developing the concepts and writing scripts.
The first provided a corporate overview of the business. The second video script went into more detail, talking about why the reliability of Blockdaemon’s blockchain infrastructure. The third script delivered a clear cut message on the value of their security-first approach, and what it means for their customers.