In this article we showcase 25 of the best animated corporate videos. See examples of animated business videos to inspire your next campaign or video content.
Animated corporate videos are short branded animations that help businesses explain products, simplify services, and communicate their story in a clear and engaging way.
Companies use them for marketing, sales, onboarding, and internal training because they capture attention and improve message retention.
STATS: Viewers retain 95% of a message in video compared to 10% in text.
In this article:
How animated corporate videos build brands
25 Best Animated Corporate Video Examples
Blockdaemon – Blockchain Platform
Slack – Project Management SaaS
MMC – Nonprofit Organiation
Spotify – Music Streaming Platform
Cost of Animated Corporate Videos
Creamy Animation Studio Spotlight
Starbucks – Coffee House Chain
BlueCross BlueShield – Healthcare Insurance
Dr. Bill by RBC Bank – Medical Billing SaaS
Microsoft – Tech Company
IBM – Business & Technology Solutions
WWF – Environmental Nonprofit
Lark – Productivity App
Reseau – Nonprofit Organization
MSVU – University
Morgan Stanley – Financial Services
If you need to build brand awareness, connect with your customers, or promote your business, an animated company video is the way to go. In this article, you’ll see some of the best animation ideas that will help you leverage video to:
If you need to build brand awareness, connect with your customers, or promote your business, an animated company video is the way to go. In this article, you’ll see some of the best animation ideas that will help you leverage video to:
1. Simplify Complex Ideas
Animation turns abstract concepts into clear, visual stories that are easy to understand.2. Boost Engagement
Motion, voice, and visuals work together to keep viewers watching — and remembering.3. Strengthen Brand Identity
Every frame can reflect your brand’s voice, colors, and values.4. Increas Conversions
Animated videos guide viewers from awareness to action — whether that’s signing up or buying.
Some of the best corporate videos use animation for brand videos, training videos, marketing videos, and character animation sales videos.
If you haven’t started using video animation content in your video strategy or on your website, now’s the perfect time to explore how the animated video production process works.
Here’s a list of what we think are some of the best animated corporate videos out there. There are plenty of corporate video examples we could think of. Some would fit in what you would call cool company videos and product demo videos.
We’ve only limited our list to the 25 best corporate videos, with a few of them highlighted below.
We created this animated corporate video to explain how Blockdaemon’s platform powers blockchain infrastructure for staking, node deployment, and cross-chain integrations. Blackdaemon is a billion dollar startup based out of Los Angeles, California, and has the largest blockchain infrastructure platform in the world.
The SaaS explainer video uses motion design to simplify technical concepts for institutional clients and developers.
Estimated Budget: $5,000 – $10,000
Why it works:
Takeaway:
This is a textbook example of how animation can make advanced technology feel accessible and investor-friendly — especially for Web3 and B2B companies.
Blockdaemon reached out to Creamy Animation to develop a series of animated explainer videos. The goal was to highlight why their secure and scalable blockchain infrastructure is trusted by global institutions and developers.
Slack’s corporate explainer video showcases how distributed teams can communicate, share files, and stay productive using their platform. It introduces key features while emphasizing a modern, flexible work culture.
Estimated Budget: $25,000 – $50,000
Why it works:
Takeaway:
A masterclass in combining brand personality with practical value. Ideal for SaaS companies that want to show — not just tell — how their platform fits into everyday workflows.
Animated corporate videos turn complex ideas into clear stories that attract more leads and drive measurable sales growth.
MMC’s video supports a nonprofit initiative focused on building devices for people with disabilities. The goal of this animated business video was to provide an overview of what the company does and communicate their value proposition clearly.
We chose to use of simple animated characters and graphics, combined with creative storytelling, in order to capture their target audiences’ attention and drive the message home.
Estimated Budget: $5,000 – $10,000
Why it works:
Takeaway:
Nonprofits can use animation to tell emotional stories without overspending. This video shows how mission-driven content can resonate deeply when executed with heart and simplicity.
Spotify’s business animation video highlights the brand’s personalized listening experience, showcasing how data-driven curation delivers the right music at the right moment. The visuals are energetic, rhythmic, and music-synced. A company based out of Stockholm, Sweden, Spotify uses business cartoon style video to tell a simple story.
Estimated Budget: $10,000 – $20,000
Why it works:
• Motion Aligned with Music: Every beat, transition, and motion graphics is synced to audio, creating an immersive viewing experience.
• Visual Diversity: Vibrant color palettes and animated avatars reflect global, diverse listeners — reinforcing inclusivity.
• Brand Familiarity: Subtle uses of Spotify’s green, waveforms, and UI elements make the animation unmistakably theirs.
• Emotive Storytelling: By showing different moods and moments, the video makes the product feel emotionally intelligent.
Takeaway:
Spotify proves animation can do more than explain — it can embody brand personality and mood in a way that static visuals can’t.
A standard animated corporate video can cost anywhere from $3,000 to $15,000+, depending on length, style, and complexity. Depending on the studio you’re working with, some projects may range in the $20,000-$50,000 and above.
Here’s a breakdown:
| Video Type | Average Cost | Best For |
|---|---|---|
| Motion Graphics Corporate Video | $3,000 – $8,000 | Corporate storytelling, motion graphics explainers, website graphics, presentations |
| 2D Animated Corporate Video | $5,000 – $15,000 | Character driven content, animated brand storytelling, animated explainers |
| 3D Animated Corporate Video | $10,000 – $25,000+ | High-end storytelling, realistic animations, videos that require accurate product visuals |
Shorter videos often perform better, cost less, and can be repurposed into multiple formats like ads, landing page loops, and social cutdowns.
At Creamy Animation, we specialize in creating animated corporate videos that turn complex ideas into simple, powerful stories. Our team has produced explainer videos, corporate videos, training and educational videos.
We draw inspiration from animation pioneers, blending emotion, precision, and clarity to craft visual stories that engage and convert. Ready to captivate your audience with the same creative spark?
Let’s bring your story to life—together.
Also on our list of best business animation videos is from Starbucks, a Seattle, Washington company. Starbucks’ animated video showcases its ethical sourcing initiatives and environmental commitments. The video blends natural elements with stylized illustrations to support its sustainability narrative.
Estimated Budget: $10,000 – $20,000
Why it works:
Takeaway:
A great example of how corporate animation can elevate brand values — especially when highlighting CSR or ESG initiatives.
BlueCross BlueShield, a Chicago healthcare company, uses animated video to explain their healthcare coverage options and emphasizes member support. The business animation uses calm visuals and reassuring messaging to simplify complex insurance topics. Animated videos for business can be simple yet powerful business promotion tools.
Estimated Budget: $25,000 – $50,000
Why it works:
Takeaway:
A strong reminder that animation isn’t just for startups — it’s a powerful tool for established institutions to build clarity and trust.
Dr. Bill’s corporate animation explains how their app helps physicians streamline medical billing. It walks viewers through real-world frustrations and shows how the platform reduces paperwork and errors.
Estimated Budget: $5,000 – $10,000
Why it works:
Takeaway:
This is a great example of how animation can simplify a niche, bureaucratic process while highlighting the everyday benefits of SaaS tools.
Microsoft’s animated business video focuses on inclusive design and accessibility. It presents real user challenges and illustrates how inclusive thinking leads to better, more usable tech for all.
Why it works:
Takeaway:
A masterclass in value-driven storytelling, showing how big tech can use animation to promote meaningful, purpose-led initiatives.
IBM’s company profile video explains how their hybrid cloud solutions help large enterprises modernize infrastructure. It focuses on security, scalability, and integration with existing systems. This is one of the best animation inspiration videos.
Why it works:
Takeaway:
An excellent model for B2B tech marketing — it delivers clarity without oversimplifying, making complex solutions feel attainable.
WWF’s corporate motion graphics video raises awareness about endangered species and environmental conservation. It uses striking visuals to highlight the urgency of protecting our planet.
Why it works:
Takeaway:
WWF shows how animation can be a global storytelling tool — one that communicates across borders and cultures without saying much at all.
Lark’s corporate animation introduces its all-in-one productivity suite for businesses. It showcases tools like chat, video conferencing, docs, and cloud storage in one seamless platform. While live action videos are good for business promotion, videography cartoon videos have increasingly become the more ideal style for creating a marketing video.
Why it works:
Takeaway:
Lark’s video is a prime example of how to visualize digital workflows in motion — perfect for SaaS platforms aiming to replace multiple tools with one.
Réseau’s short animated video promotes healthcare equity for indiginous communities in Canada. It highlights the organization’s mission and the gaps they’re working to close. It’s the typical animation inspiration for non-profit organizations that are looking for easy animation ideas for business.
Why it works:
Takeaway:
An excellent nonprofit example that uses animation not just to inform — but to empower, advocate, and mobilize change.
MSVU’s corporate cartoon video highlights its unique position as a small university with a big impact, particularly in research and gender equality initiatives.
Why it works:
Takeaway:
MSVU’s video proves universities don’t need live action to make an impression — animation can position an institution as both credible and inviting. The best animation videos tell the most captivating stories and awe inspiring animated pictures. The challenge is how to create animated videos with the best animation style for business.
Morgan Stanley’s business animation video showcases their leadership in financial services, emphasizing innovation, trust, and global impact. It positions the firm as a forward-thinking partner for investors and institutions.
Why it works:
Takeaway:
Morgan Stanley’s video shows that financial institutions can use animation to express purpose — not just performance — in a way that resonates with modern audiences. Find out how to make a B2B corporate video in this article we wrote on video advertising.
Morgan Stanley’s business animation video showcases their leadership in financial services, emphasizing innovation, trust, and global impact. It positions the firm as a forward-thinking partner for investors and institutions.
Why it works:
Takeaway:
Morgan Stanley’s video shows that financial institutions can use animation to express purpose — not just performance — in a way that resonates with modern audiences. Find out how to make a B2B corporate video in this article we wrote on video advertising.
Larabar’s animated video tells the origin story of their snack bars — highlighting natural ingredients and a founder’s vision to create simple, wholesome food.
Why it works:
Takeaway:
Larabar’s video proves that food brands can use animated marketing videos to create emotional connection — especially when they lead with story, not selling. This animated corporate video is one of the most excellent examples of how you can create a blend of live action and animation.
The Dubai Association Centre (DAC) video showcases how the combined efforts of Dubai Tourism, Dubai Trade Centre, and Dubai Chamber foster global trade bodies and professional associations within the Emirates. The animation uses storytelling and intuitive visuals to explain DAC’s role.
Why it works:
Takeaway:
A strong example of how institutional alliances can be made accessible—and even compelling—through thoughtful, story-driven animation.
Urban Farmers’ animated video guides viewers through how their sustainable, hydroponic system transforms urban spaces into thriving, local food producers. The simple graphics present their mission clearly and effectively.
Why it works:
Takeaway:
Perfect for mission-driven organizations: this video combines simplicity with purpose to educate and inspire without unnecessary complexity.
SpeeDx’s animated corporate overview video introduces the company’s expertise in providing innovative multiplex qPCR and isothermal amplification solutions for clinical diagnostics. It presents the organization’s capabilities through concise, business-focused animation.
Why it works:
Takeaway:
This is a strong example of how clinical or technical startups can use animation to humanize their brand and clearly present their value proposition without dilution.
Brady Corp’s animated business video explains the technology they use to maintain network uptime and reduce downtime. It presents their identification and workplace safety solutions in a clear visual format.
Why it works:
Takeaway:
A powerful demonstration of how manufacturing and industrial brands can use animation to distill specialized product insights into engaging content. This animated video for business explains the technology used to maintain network uptimes and reduce downtimes.
Financial institutions like Bankwest, from Perth Australia, can use animated corporate video content to promote their products and services. This video showcases how a bank can remain professional and engaging through animation—debunking the notion that cartoons aren’t viable for corporate messaging.
Why it works:
• Playful Characters with Purpose: Using fun character animation, the video humanizes banking without undermining its professionalism.
• Cost-Conscious 3D Use: They cleverly use a single 3D character design (Becky) in varied contexts—maximizing impact while controlling production costs.
• Approachable Financial Topics: By visually simplifying products like home loans or services, animation makes them feel accessible to broader audiences.
• Memorable Branding: This friendly approach helps Bankwest stand out in the usually serious field of financial services.
Takeaway:
Bankwest illustrates how financial institutions can leverage creative animation to make their messaging both personable and effective, ultimately enhancing customer engagement and trust. This animated business video uses fun characters, debunking the idea that cartoons are only for kids and can’t be professional.
The SAP animated video uses clean lines and a professional design style to illustrate how SAP integrates business functions like finance, HR, logistics, and analytics into a unified platform. The video highlights the scalability and adaptability of SAP’s ecosystem, focusing on how these solutions enable companies to make data-driven decisions, improve efficiency, and innovate at scale.
Why it works:
Takeaway:
A model for any enterprise-focused brand—animation here bridges complexity and clarity, making high-level systems feel accessible and strategically valuable.
Spline’s animated video opens with familiar creative struggles like slow workflows and complex software, then introduces Spline as a simpler, more intuitive 3D design alternative. Using engaging and playful motion graphics, it walks through how users can create, edit, and share 3D scenes in real time without the steep learning curve.
Why it works:
Takeaway:
Spline uses animation not only to demonstrate product features—but to shift perception, positioning itself as the creative designer’s ally.
Usherpa’s animated corporate video highlights how their platform streamlines client relationship management for mortgage and real estate professionals—showcasing seamless tracking of leads, communications, and follow-ups.
Why it works:
Takeaway:
A compelling example of how animation can translate a niche industry’s pain points into a visually clear and emotionally relevant solution. Usherpa’s animated corporate video focuses on streamlining client relationship management for mortgage and real estate professionals.
Twilio’s motion graphics video introduces the platform as the backbone for customized business communication solutions—covering SMS, voice, chat, video, and email integrations. Through dynamic animation and visually engaging transitions, the explainer introduces Twilio as a platform that empowers organizations to build customized communication solutions.
Why it works:
Takeaway:
What makes this video stand out is its ability to simplify a developer-focused tool for a wide business audience, making it clear that Twilio provides the building blocks for personalized communication.
Empowered Startups’ corporate video narrates the journey of taking an idea from concept to thriving business. It explains how the program connects founders with funding, expertise, and networking opportunities, all while simplifying the complexities of building a company.
Why it works:
Takeaway:
An effective example of how animation can inspire and mobilize early-stage entrepreneurs by showing them how the path to success is within reach.
Choosing the right partner to produce your SaaS explainer video is crucial. Here’s what Creamy Animation brings to the table:
Our specialty is creating SaaS product videos that are crystal clear and undeniably compelling.
We take the time to fully understand your product and its unique value. Then we craft a narrative that communicates your message in the simplest, most impactful way.
The result? Videos that not only look and sound great, but also ensure your target audience truly understands your story. We pair concise scripts with captivating custom visuals, so every scene holds attention and reinforces your key points.
The outcome is an explainer video that engages viewers, builds trust in your solution, and leaves a lasting positive impression – ultimately driving more leads and conversions.
Creating animation for business videos takes creativity, technical skill, and collaboration across specialists like animators, voiceover artists, illustrators, and writers.
From explainer videos to character animation sales videos, the best animation videos engage viewers and build lasting brand visibility. Creamy Animation is a leading video animation studio that produces results-driven animated corporate videos for businesses worldwide.
