The BC SPCA is a non-for-profit organization known for their fight against animal cruelty; serving sick, neglected, abused and homeless animals. This was our second time around working with the BC SPCA for their Accreditation Program.
BC SPCA, an animal humane organization based in British Columbia, Canada, needed to raise awareness about their new animal welfare accreditation program, AnimalKind. In this whiteboard animation we explain how British Columbia residents can help preserve wildlife by supporting pest control companies that get rid of pests using humane methods.
We determined the whiteboard animation style as the most ideal for the scope of the project. The captivating illustrations and a bit of motion graphics was able to capture viewers attention and drive the message home.