Branded Content Video Production
We create branded content videos that connects with your audience
and keeps your brand in the limelight.
Branded Content Video Examples
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We would love to discuss your idea for video and provide a quick quote for your project.
Branded Video Production Process
Every video production process is unique. However, they all share some standard building blocks. Branded video production is no different. While the standard building blocks will be the same, there will be differences based on the type of video you request, as well as its length and complexity. At Creamy Animation, here are the three primary stages we follow:
The first phase in video production is called the pre-production phase. During this stage, we focus on understanding your needs and conceptualizing the video you have in mind. Think of it as setting the stage (pun intended). Here’s a quick list of some of the things to expect at this stage:
- Define strategy, goals, and objectives.
- Outline budget and scope.
- Story selection.
- Scripting and storyboarding.
- Talent scouting/character development.
- Itemize production requirements.
- Location scouting (optional).
Once pre-production is done and you sign off on the project, we move to the production phase. Here is where most of the raw work gets done. The goal at this stage is not to come up with a finished work but to collect and create all the components required for the final work. Here are the activities we focus on at this stage:
- Storyboard animation.
- Voiceover recording.
- On-location filming.
- Background music recording or selection.
- B-roll footage creation/collection.
Post-production is where all the magic happens. In the previous phase, we collected a whole lot of raw elements. Post-production involves putting all these elements together to make the final branded video. Here are some of the things we do:
- Video editing.
- Final story production.
- Graphics selection.
- Music/sound selection.
- Draft production review and approval.
- Final cut delivery.